JAYFORCE

I’ve never been a person very big on fashion, but one of my favorite artists, actors, & social activists Yasiin Bey, formerly known as Mos Def has me checking for Louis Vuitton a little more after appearing in their new ‘Dream’ ad. Yasiin Bey doesn’t just endorse anything like many of your favorite rap artists & celebrities who promote every type of cheap liquor or product that they rarely if ever use or believe in. Respect to Yasiin Bey because upon me hearing that he was appearing in an ad for Louis Vuitton I had a comforting feeling that not only would the ad be done well, but that he truly believes in the product. Now that’s a solid endorsement for Louis Vuitton among a certain segment of the community more than any other artist or athlete could give to their brand that money couldn’t buy. It’s a good look for both parties that makes sense.